Asken, Inc. was introduced in the Nikkei Magazine Book "DX Startup Revolution" as a DX case study of nutritional guidance.

Asken Inc. was introduced in the Nikkei Magazine book "DX Startup Revolution" (supervised by Minoru Moriya) released on July 8.

In the book, 20 successful cases were thoroughly analyzed based on three axes, and Asken was introduced as a case study of "DX in nutritional guidance" in the category of "Innovation that took advantage of the COVID-19 calamity".

Jiro Amatatsu, Executive Officer of Asken Inc., talks about Asken's aspirations and episodes in the early days of the company, which aims to create happiness and solve social issues under the mission of "making people's tomorrow healthier than today" by DXing the knowledge of dietitians and nutritional guidance.

If you are interested in the book, please visit a bookstore.

For more information about the book, please visit the Nihon Keizai Publishing website. https://nikkeibook.nikkeibp.co.jp/item-detail/18332